If you run a blog or site, you’ll quickly learn how beneficial comments can be. Or, at the very least, you will read about the important part they can possibly play. But assuming every comment you get is positive by nature is a big mistake. Because as great as comments can be, they can become the end of the blog or site.
In this article, some reasons to turn off blog commenting on your site will be discussed. And they are serious enough that several website owners choose to empower this feature.
Why Websites Urge Users To Leave A Comment
Firstly, it’s probably good to get an understanding of why website owners urge users to leave a comment, and it’s mostly about interaction. The more users interact with the site, the better the odds of getting higher rankings. And when they leave a comment, it shows they probably read the articles to the end, and it moved them enough to leave a comment.
So, yes, getting comments can tell you a lot about your blog, and help to push higher rankings. But what can possibly be a good reason for turning off blog commenting?
Marketers Looking For Free Ad Space
Some internet marketers are more determined than others. That means they will exploit every free space they get, even when the topic of the article isn’t relevant to the comment being left. While you get excited about the first comment on your blog, you can expect several internet marketers to target the comment space. In other words, they don’t care about your post. They only want to tap into your traffic.
The Competition Uses It To Bring About Negative Publicity
If you have commenting section available, you are making your blog or site vulnerable to the competition. Of course, it is unprofessional and doesn’t happen too often, but the competition might post comments to deter clients. And given that website owners can’t always check the comment section all the time, owners might not want to risk the five minutes of negative publicity.
In addition to the competition and internet marketers, you have to pay attention to aggressive users that just want to cause trouble. And a common way of causing trouble is by posting dangerous links with their comment. By leaving this link, you associate with it, which can cause your ranking to drop along with your traffic.
You Simply Don’t Want Personal Opinions
When you don’t have time for reputation management, don’t put yourself in a position to face it. If you can’t reply to comments in time or appropriately, don’t allow people to make them.
Consider Vetting The Comments Before Allowing Publication
At the end of the day, you want to consider a system where you can check the comments before they go live. This way you can curb anything negative or dangerous, but you can still allow users to interact.
So, sometimes it could be a good thing to turn off the commenting features, but know why you are doing it.