Starting a home based business can be a great decision. There is nothing like the feeling of waking up in the morning and seeing you made money while you slept. However, most people fail to make money online, and here are 3 of the common reasons:

Thinking it is too easy

Making money online is hard. There are lots of sales letters online claiming that you can make millions of dollars overnight. These sites are loaded with pictures of expensive cars and people lying in hammocks working on their laptops. They give the impression that earning a living online is easy. In reality, it will take a lot of hard work and dedication.

By the same token, make sure you do not buy into any opportunity that claims you can make money without trying. Usually you can spot these opportunities by reading their sales letters. If they have lots of pictures of expensive homes and cars, but little information on the opportunity itself, it is not legitimate.

Getting too distracted

There is always going to be a number of ways to make money online. Many people get started with one strategy, and then get distracted by something else before they can gain any traction with the first method. The only way to make money online is to pick one thing and focus on that.

Picking topics they know nothing about

It is possible to make money in niches you know nothing about. This is often known as niche skimming, and it is where people build a lot of sites on different topics and then try to make money with Adsense. They figure the article does not have to be high quality, because the whole goal is to just get people to click on their ads. While this strategy does work, it is not very enjoyable and is becoming less effective as Google cracks down on these junk sites. Stick with a topic you know about and can provide value in, and your home based business will have a much better chance of success.