Home Business Opportunities – A Recipe for Success


If you have ever baked a cake and did not follow the
directions in the recipe, you may have had an inedible
disaster. If you are lucky (and creative) you may be able
to rescue it by crumbling it over ice cream, or some other
way to think of cake.

It’s pretty much the same with most things – there are
correct ways to do things; some ways work better than
others. Some things lend themselves to creativity in that
you can sometimes do them slightly differently and they will
still work. You may even be able to improve upon them. For
others though it is imperative that you stick to the recipe
if you want the same results as you envision – for example
our cake.

When you are doing something new, that you have never done
before or that you are really not sure of how to do it
exactly, it is a logical conclusion to realize you need some
direction. Even the hyper-creative or non-conformist should
have some frame of reference – or ‘ballpark’ idea of what
is involved at least in getting started.

Following directions requires a certain amount of humility
but it doesn’t mean you are not in charge of your own
business or that you are working for someone else again. You
just need a plan and some idea of what to do, where to get
what you need to do it – just general direction at the
least.

With art for example you can’t learn ‘talent’ – you
either have it or you don’t. However even someone with
great talent will likely need to learn technique and do some
experimenting before they find their ‘niche’ or to find
the medium that they can excel at. Someone with little
talent or experience who has a real desire to learn how to
do something well, can often develop their expertise.

The point is it is probably best to have some kind of expert
advice at the least when you are thinking about starting a
home business. You can actually benefit and save yourself
buckets of money and time if you are willing to consider
what those with a successful track record have to share with
you in the way of information and more.

With that said, what worked in 1998 in many cases, will have
played itself out by now, as people are learning more and
developing tools and resources that we can use ‘off the
shelf’, rather than to have to learn a programming language
or anything super-technical. Each generation of software
for example often has more ease of use as well as
‘upgraded’ capabilities.

We just need to be aware of and try to understand to the
best of our ability what, where, why and how to. If one is
very analytical it would be to their advantage, as long as
they know when to stop analyzing and start taking action
with what they know. This is a fine art in itself and many
people hide behind learning and never feel they know enough
to actually do it. This is a mistake.

With any business that requires marketing and advertising
(and they all do if you want to attract customers and
income), it is best if you get started as soon as possible.
Even while you are still learning because it requires lots
of momentum to be building at all times. This is because not
everyone you reach will respond and you need to eliminate
them to find the people who are interested and will take
action.

For example at getting started sooner, at point A you learn
you will need to use an autoresponder for your business; and
you will need to load it with messages and create a list of
prospects to send them to.

First you would do a comparative analysis of good
autoresponder companies and see what the costs are, what the
functions are, and determine the superior one with a good
reputation that you can afford. Then you would either start
composing your messages or enlist the help of a ghostwriter
or copywriter.

Next, for an online business you would need to create a
‘web form’ for people to add their email address to
(‘opt-in’) from your website or blog. If you have the
money to accelerate this process you may participate in a
‘list building’ program or send out ‘solo ads’ that
invite someone to receive information from you. To
incentivize you might want to add a free gift for doing so.

So each one of these steps requires analysis and making a
decision based on your own situation. If you skipped one
step you may create chaos and confusion (and waste) because
you will not be able to do what you intend unless you have
covered each detail sufficiently.


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