Internet Marketing – Finding the Market First


If you really think about a brilliant theory, you are sure eventually to see possibilities from many different perspectives. Sometimes the most simple things are the most profound. Or conversely, the most profound things are often purely simple (natural/organic).

Find the market

If you meditate on the concepts for an extended period, you may discover some priceless ideas that you can employ to assist you in developing your internet marketing strategies. Really try to visualize where this is coming from.

Think about this statement (which goes something like this): “Most people get attached to (the idea) of finding a product to sell. Great but then they need to chase people down and convince them they need or want what they are selling. It really seems natural that we would enjoy selling something that we ourselves use. However, unfortunately many times what we like or think is best, is not what even our friends or family really like – let alone something called the ‘market’.

However, the way they should be looking is to “Find the Market, and give them what they want” (and are looking for). You may be able to see how the position that you are in is very different in this dynamic. People would come to you to see what you have. They would be INTERESTED. Interested enough to take action (for real, and to actually process a transaction) aka convert to a direct sale.

If you find out what people are looking for already and then supply it you have a much easier time than trying to convince people to buy something. They should already want it, need it, or at least be curious about it. Then by providing the information they are looking for, you get an opportunity to approach them about your interests coming from a foundation of a relationship of trust.

So if you let things ‘sell themselves’, you can spend your time and other resources (effort, money) on developing and/or having a good service or product; rather than to spend everything doing marketing and advertising, and anything else that may include, so that we can generate a sale.

It’s real money whether the transaction is a direct sale, or even merely lead capture or creating a prospective customer and thereby a possibility for a sale. As well, you can have variable models for income sources. For example, maybe a combination of Residual Income and OTO (One-Time-Only) Sales/Commissions;

Your income sources may be some affiliate programs; and then also maybe some services you may want to provide as a ‘second income’. For instance if you discovered something in learning Internet marketing techniques, and being able to do the tasks yourself to promote your business, rather than to pay for services. You are on the right track, if you don’t mind doing ‘little things’ and in fact think it’s kind of fun? (You could use the extra money). If there’s nothing you are crazy about doing, then think about going shopping (with the extra money) to motivate you to take on another project to get the money.

Along the way, in finding the market, you will learn what other people need and/or want and as such you may discover more things that might be a source of income. For example you see a bunch of people who claim not to like and/or may not be able to do things like writing; or they don’t know much about using a computer. So maybe you could offer some coaching on the basic things that you know, that have come naturally to you or you have been trained to do maybe in your former career.

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