Did you ever hear the saying ‘when the going gets tough, the tough get going’? That really says a lot. Whereas when things get tough, the less determined will hang back and allow discouragement to overcome their efforts to stay motivated. So instead of trying harder or trying something different when they don’t see any results, they will just stop trying.
It’s very hard to come back from this place, but it can happen. It may take a different set of circumstances to become motivated again. It may be a different time – a week or month or even a year from now. It may take a big change in your life such as the loss of a job, or even a change of heart – maybe you just see things a little differently for some reason. If you are really serious about your home business someday, some way you will revisit the idea.
Another saying comes to mind with regard to this, and that is ‘don’t throw out the baby with the bathwater’. So in this context it could mean that even though whatever you tried to sell, or however you tried to sell it didn’t work, instead of throwing the whole idea out as ludicrous, try to see it in a different way. You may be amazed at how just a few ‘nips and tucks’ to your plan can make all the difference in the world.
It may just be that you chose a product that you personally liked and as it turned out you were not able to find enough people that agreed with you. That is why it is best to do a little research to find out what people are after. What are they buying? You may be able to find out in different ways but the simplest one is to run queries in the search engines online to gain different perspectives.
For example ask ‘most searched words on google’ and you will find ‘Trends’ and links to sites like http://www.searchenginewatch.com which right now is discussing how mobile advertising is all the balm – so that’s a real clue about how you might want to do things differently. This site has a whole bunch of interesting articles that will help you to stay informed about Internet marketing and other things relevant to online home businesses.
If you apply these methods you can also be more direct with a phrase like “what are people buying online” – you will find several interesting sites that give demographics, etc. One of the very wisest things that was ever said was “Don’t choose a product and then look for a market to sell it to (uphill battle) – Instead find out what the market is looking for and give it to them” (much less resistance).
