With so many tweets being delivered to every Twitter user, it can be difficult to get your tweets seen and clicked. Twitter has 320 million current active users and growing so it’s no wonder why the average Twitter user’s tweets aren’t seen (but you’re not average).
But done correctly, Twitter can still be a great source of traffic.
And as you know, if your Tweets aren’t driving traffic, then they’re not doing you or your business much good.
That’s why I’ve compiled this list of 15 ways to get your Tweets seen and clicked on by your followers.
1: Add Images
Did you know that tweets with images receive 18% more click-throughs, 89% more favorites and 150% more retweets?
And you can create multiple images for each blog post, using attractive colors, centered headlines and interesting textures.
Don’t forget to add your brand or URL, too.
For a slew of free design tools, check out this infographic: http://feldmancreative.com/2016/08/free-online-design-tools-infographic/
2: Use Faces
Studies show that few things in print or online media captures people’s attention faster than faces, so why not use them?
3: Use Your Own Face
Don’t forget to tweet your own face now and then, especially if you’re using a logo as your profile picture.
You’ll increase the stopping power of your tweet as well as build more of a personal connection with your followers.
4: Use Brackets
This is a great subject line trick as well – include something such as an afterthought in brackets, like this:
“Love the shoes [too sexy!]”
5: Quote Someone
Twitter users love quotes. They can be funny, famous, timely and so forth. When you come across something inspiring or thoughtful, by all means share it.
And if the quote is over 140 characters, feature the quote in an image.
Here are 20 tools to do just that. http://louisem.com/2573/make-picture-quotes-easy
6: Hashtag Your Topic
Your tweets are usually seen only by your followers. But if you add a hashtag or two, your tweet can potentially be found by others as well.
Want to do some hashtag research? Check out http://hashtagify.me/
7: Make Your Tweets Contagious
To get your tweets shared, Jonah Berger, the author of Contagious: Why Things Catch On, says to make them viral using any of the following:
Social Currency – how smart a user looks to others when they share your tweet
Triggers – top of mind content people are triggered to think about
Emotion – focus on feelings rather than function
Public – built to show, built to grow. Think of a brand that puts a red bottom on all of their shoes and you get the idea.
Practical Value – news you can use
Stories – tell stories people want to share