Monthly Archives: July 2015

Affiliate Marketing – Earn While You Learn

It is a real smart idea to join an affiliate program that offers some level of training in how to promote an online business. As soon as you join they will give you an affiliate ID and a link to a sales page of some kind that you can advertise while you are doing the training.

earn while you learn

Potentially you can start earning commissions while you are still learning how to do it! There are some who just want to keep learning and they don’t feel that they can actually do anything yet. This is a waste of time to feel that way.

Often these are the same people who get what is referred to as ‘paralysis by analysis’ – they hide behind the learning and don’t believe they know enough to actually start taking action. They waste months and sometimes even years thinking that they don’t yet know anything.

Part of the beauty of affiliate marketing is the fact that they give you everything you need to get started so there is really no reason to wait as if you have to take courses in technical and marketing before you can produce a product or service.

An affiliate program has the product and/or service ready for you, and agree to let you earn money from their intellectual property when you become a member and likely pay membership dues. If they also provide training then you have everything you need to just get going right away.

While it is unlikely as a beginner that you will make sales the first day that you start your marketing and advertising, it is possible. However usually when you see statements that you can make money today it assumes you have a list of existing customers or at least prospects – or at the very least marketing experience.

What they are actually saying is that it is possible to START earning money, meaning start the process of developing and promoting your business today.

Some people have a problem with writing ad content because they can’t honestly say that they have ever sold the program and they don’t yet know what exactly they will benefit from having joined the program. It is possible to still do this by quoting what others have said that do have the experience.

Of course you should never lie or make claims that are not true. So you can merely point out the benefits and features of whatever it is and give your opinion or observations, while again quoting others who do have direct experience.

If you really think about it there are even on day one things that you can say about your experience so far. Was the order process easy to understand? Were the people in customer service helpful? What are the other things that you like (why you chose the program that you did).

So there is really no excuse or reason not to start trying to earn money from the first day as you learn how to. None of what you are learning will do any good unless you take action with the information as soon as possible. Marketing and advertising take time and lots of effort as not everyone who sees your ads will respond. Not to worry – just keep on learning and trying!

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Howard Whittington


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Writing is a Key Skill for Internet Marketing

Don’t wince if you don’t like to write and/or don’t feel that you can write. This is one of those things where you must understand that ‘there is no can’t’. You have to provide content one way or another if you want to be a success at Internet marketing.

write on!

Don’t despair, and don’t let it be a ‘deal breaker’ though, as there are ways to get around this; but they do not include denial or ignoring the issue. There are different ways of going about this depending on your level of effort, not to mention creative ability and in lieu of either, some money.

Beyond the obvious basic communications through email, forums, texting, social networks, chats, etc., the most important tool that you have in your arsenal of Internet marketing strategies is your blog. If you don’t have one, get one. Absolutely for free, today you can get a basic (and limited) blog set up at blogger.com.

You can actually create a whole website around a blog by using wordpress.com and this is a very intelligent way to do it so that you have an easy way to add fresh content to your site on a regular basis without going into coding and continually adding pages, etc. (with blog posts). A WordPress site does however involve having a domain name and hosting account – This is a very small cost in the neighborhood of less than $10 a year for domain and you can get a decent host for $10 a month or less. (“free” hosts are not recommended). Having your own domain says ‘I am serious about this’.

Beyond basic social communications and blogging, you have other opportunities where writing is a key skill. EMail marketing is certainly a major strategy for Internet marketing and for this you need some sales and ‘follow-up’ messages to send your prospects. This of course is key because you are trying to make a favorable impression on someone. Another major strategy that involves writing is if you are employing article marketing as part of your process; of course writing ad content is also necessary and there are both short and long versions to consider.

Quite frankly when people say they have ‘writer’s block’ it is usually not that they can’t write. It is that they don’t have any ideas about what to write about. This is easier to overcome with a ‘topic’ like Internet marketing for example. You can first brainstorm a list of topics that would fall under this umbrella, such as search engine optimization, advertising, marketing, list building, getting traffic, affiliate programs, coaching, motivation, earning money from home – the list is practically endless.

The best part is by using the search engines to look any of these terms up it will give you lots of information about them. Of course never copy anybody else’s content without permission, but you can definitely get your brain in gear to write by reading everything you can. Even just reading the first few paragraphs of something can bring ideas to mind that you can elaborate on.

If you feel intimidated or have a total lack of confidence about this then think of it this way. Writing is exactly like talking. Can you talk? Most likely you can. So just imagine you are talking to a friend but write it down (or type it) instead.

Also brainstorming itself when channeled through your keyboard can be a great way to start to create an article. Don’t worry about spelling or grammar or anything else – even that it makes sense – just type or write down your thoughts as they come, and then later you can clean it up to make it presentable.

If you do not speak English well or any other possible impediments to being able to write, then you will have to use the services of PLR (Private Label Rights). PLR is usually free or very inexpensive – however typically not very well-written; but you can clean it up. Or you can purchase the services of a ghostwriter (from about $5-$50 per one page article); or a copywriter (can be expensive – use for web pages or formal sales presentations).

In lieu of any of these options you can post other author’s content to your blog, as long as they give you express permission and you include their intact links as they will instruct. (this is a very serious as you do not want to be slapped with a plagerism or copyright infringement lawsuit) or have your site labeled (and excluded) by the search engines as a ‘scraper’ site.

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Howard Whittington

Stay On Top of Working From Home

While it seems so much more relaxed and laid back to be working from home, it is actually just as much ‘working’ as a job – or should be. However just as there are breaks required by law for every so many hours worked at a job, as well as a lunch break, you need to structure your time at home in the same way.

balance

You shouldn’t look at your breaks and time for yourself as ‘slacking’ – that is as long as you actually are ‘taking care of business’ when you are working. You need to look at having a balance in your life. You can’t just work – even if it is necessary to have more than one job, or you go from your main job to work at home building a business.

We are only human. You are not going to win any medals for non-stop work marathons. Those should be the exception only when something unusual happens such as technical problems, or some other temporary project is a priority. On a regular basis you need to take time out to maintain your health – both physical and mental. It’s no joke.

Not to mention eventually getting ‘burned out’ and unable to proceed, or spinning your wheels (working without getting anything accomplished); if you collapse from exhaustion, who is going to run your life? Very real conditions due to over-work for young people as well as older folk, are chronic eye strain, neck, wrist (carpal tunnel, etc)., and lower back pain.

Then there are the things like neglecting your family at the same time. You need to spend some ‘quality time’ with them – whether it is an hour in the evenings, a few hours on the weekends or whatever time you all have to be together. You might understand you are doing all this work for your family but the only thing a child understands is you are never there for them whether working at home or away at a job.

You should be taking frequent breaks to rest your eyes and one thing that is recommended in this regard is to focus on something as far away as you can at least every couple hours. Close your eyes for a few minutes and completely rest them. Make sure you have good indirect light and that your monitor is at eye level – not up or down.

For your back, get up from your desk and walk around the room and stretch if it is not possible to go out and take a walk in the fresh air and sunshine – or to go to the gym for a good workout. Try to always sit straight and have a foot rest (phone book works) to relieve the stress of sitting on your lower back.

Be sure to get at least 8 hours of sleep each night, and take a whole day to completely escape from your computer periodically, and on a regular basis. It is a known fact that taking ‘cat naps’ makes your more efficient – so take a short nap whenever you can.

Have a plan – schedule your work time and get your work done during that time. You will find that being rested, relaxed and having a life apart from work will make working from home a whole lot more productive and gratifying. Of course hopefully also more profitable!

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Howard Whittington