To be sure you stay on track, which is easier when organized, you should have at least a tentative plan. You need to know if you have any money you can invest in your business or you must find free ways to do everything at first. You should have a plan so that you can commit your time.
Your qualifications and skill-set that you have acquired in your working lifetime are the core assets you have to work with. They represent the foundation that you will build upon to create a profitable business. You can always get a lot of free information and even ‘formal’ training online if you would feel better to update your skills.
It is fairly important that you be confident in what you can bring to the table when starting a business of your own. You may need to learn to use simple technology, and even learning about a new industry or niche may be on the agenda for you. Since you will be technically ‘self-employed’ it is more or less up to you what you do or don’t do. Probably best if you can avoid doing things you really don’t like if they are not necessary. If necessary then learn to live with it.
It may help you to do some self-assessment exercises at the planning stage of developing a business. Like an inventory, listing what exactly you have to work with. This will make you feel strong and/or point to things you may need to get some more details about before you can proceed.
On purpose or not, you will be learning lots of new things as you go along – even while still in the planning stage. If you have an open-mind and are willing to learn and to do the work necessary, you will do fine. It is best to get anything you need to learn out of the way so that it doesn’t become an obstacle that keeps you from making progress.
Be honest and play a role reversal game. Take stock of your skills and attitudes about work and ask yourself if you would you hire you? Apply for a job in your own home business. Write a cover letter resume and state why you are qualified for the job and really believe you are the best candidate and should be chosen for the position.
Remember not to use ‘convincing’ behavior or ‘selling’. Merely present yourself and leave it at that. (selling and convincing can create an atmosphere where people will resist rather than cooperate) if you do not do it in the right way.
Use power words to describe your assets such as for example, accurate, dependable, reliable, flexible, proactive, timely, can learn quickly, are efficient and enjoy helping others. Spell out you skills – mainly emphasizing the duties for the available position. You can also include ‘life’ skills. For example you were on a debate team, or committee at your church or club.
Final Exercise: Provide actual statistics and other information to demonstrate where you have had on-the-job experience using your skills. Provide the position title and define all the duties that you performed. Give length of experience and special recognition, promotions, and accomplishments. Be sure to include references the employer can contact.
Although there may be some important things to consider if you are designing a business opportunity website, the main focus should be to attract search engines so they will direct traffic to your site. It is also highly relevant to attract prospects that may become customers.
With regard to search engines, it is actually best to focus on one niche at least per page if not the entire site. You want to make it easy for your site to be added to their index. That index is very important to any business because this is where people will find the links they have queried.
A swipe file that has a good list of keywords that you can use to help you in creating your content (information and advertising, etc.) is very helpful for defining your focus. “Targeted traffic” is the best kind of traffic as it zones in on your keywords (niche). Targeted traffic focuses on what you have to offer.
One of the main tasks for creating either content or a business opportunity website is keyword research. This is a very important and should not be overlooked. To do this you would take the obvious ‘root’ words that you know of that refer to your business, such as ‘home business’, ‘business opportunity’, ‘affiliate marketing’ and etc., to start with. There are various keyword research tools that you can use online and you can see how to build ‘more keywords from these root words to build your list of keywords.
For example phrases like ‘online home business ideas’, ‘money-making affiliate programs’, ‘best online business opportunity’, use those root keywords and show you a variety of ways to use them in your writing content and advertising. These phrases are referred to as ‘long tail keywords’ in SEO (Search Engine Optimization).
You can use those root words in different ways so that your content doesn’t sound boring or spammy (repeating the same phrase over and over again). With just little twists you can keep your writing interesting (and not get slapped for spamming keywords); and you can actually rank for multiple keywords in the same document.
With some of the better keyword research tools, they will show you more ways those root words are used and how many sites are using them in various formats. You can focus on using the root words in a way that fewer of your competitors are using them so there is less competition for that word or phrase. For example you see that 1000 websites use ‘home business ideas’ but only 500 use ‘ideas for a home business’. See how your chances may be improved with the tiny twist?
If you build your website to include a blog or at least to have a blog that is linked to your website, this makes it much easier to submit ‘fresh content’ to your website. This is an important factor as search engines like ‘fresh’. It is much easier to add a blog post than to try to keep redesigning a static HTML website your site has something ‘different’ that the search engines will re-index. As well, with a blog you can easily add meta “tags”, on the fly for each one of your posts rather than the old-school tedious HTML code.
To have a strong foundation for your business opportunity website or content, you just need to focus on welcoming your human traffic (prospects). For them the site should be easy to navigate with organized menus and site maps so that they can find exactly what they are looking for – ideally in multiple ways, without getting lost in the process.
Before you implement anything online to start a business from home, there are some important issues to consider. There are just a few elements that you need, beyond a need for income. It is not the same as having a job in some respects, so you need to be prepared to create the foundation for your own business.
When you go to work at a job, there is structure already there. They will tell you what time to report, they will tell you what your duties are; your deadlines; what are the assigned times you are allowed for your breaks and lunch; and when you can go home for the day. You know pretty much what to expect each day, and how much money you will have earned at the end of each pay period. There is a definite plan with everything.
You have a foundation that has already been implemented for you. You are accountable to your manager and/or team to keep your side of the bargain. You just need to be trained and learn how to use everything that is already there. With any luck they will also provide training.
You may love your job and therefore excel at what you do; or the job may only be a means to an end. You do it for the money only – to survive. Either way, ‘you have to do what you have to do to get by’.
If you start a home business on the Internet, you have to have the discipline to do the work. You need the ability to stay motivated indefinitely even when you are not seeing any results yet. Technically you are not even being paid for the time you are spending. It can be like working unpaid-overtime when you are just starting up!
It can be very easy to be discouraged, unless you are able to keep a positive mindset about your goals, and remain absolutely determined. If you are not really focused, you may give up before you have given yourself a real chance to succeed. They say 95% fail at Internet marketing. Why? It’s because only 5% don’t quit. The same 5% that never quit and usually end up making a profit!
You have to have the ability to turn discouraging or negative thoughts or comments from others into determination. If you don’t it is possible you will cultivate an attitude of ‘why bother’ and stop trying. You can’t let that happen if you really want to have your dream of your own successful online business.
Keep learning and growing along with your business!