Blog

Let’s say you’re building a sales funnel to promote a new weight loss program. Your lead magnet should detail ways to lose weight. But here’s the key – make these methods painful. Discouraging. Problematic. Complicated. Etc. Maybe you give them a diet that’s difficult to follow. Or a workout plan that’s enough to make an … Read more

Why sell $10 of stuff when you can sell $20? Or to put it another way… if you normally sell $5,000 of products a month, and you increase that amount by just 20%, you’re selling an extra $12,000 of products per year. Here are some tips to make it happen painlessly and nearly effortlessly: 1: … Read more

So, you’ve decided to start a home based business. Congratulations, and welcome to the fast-paced world of entrepreneurship. While there is a lot to learn, your effort will be worth it. The thrill of growing your business, the freedom and flexibility to set your own hours, and the possibilities of ever-increasing financial rewards are all … Read more

When you first get started online, you might be worried. Frankly, you probably should be worried. Yes, you made sales this month. But will you make sales NEXT month? And how will you pay the bills if you don’t make sales? It can be scary going from a job where you know exactly how much … Read more

When you enter online marketing, you’re told to pick a niche. And you’re told that health, wealth and relationships are the big three. Pick a sub niche in any of these, and you’ll likely do well. But what if you want to do better than “well?” What if you want to dominate your market? The … Read more

Blogging is a great way to grow your business and brand. Here’s 7 tips to blog better… Use images. People are more likely to read your post if there is an eye-catching image to go along with it. Break your content up. Use a big headline, sub-headlines and short paragraphs to make it easy to … Read more

No doubt you’ve been told to avoid using “hype” in your copywriting and sales messages, right? And I’ll bet there have been times when you’ve closed a sales letter page because the hype was too ridiculous for words. But when it comes to defining hype and especially to determining how much is just right, the … Read more

You don’t need a humongous budget when you begin outsourcing, but what you do need is the knowledge of HOW to get the best online workers possible. After all, no matter how much work you outsource, it’s still your business and your reputation on the line. Not to mention the fact that better work equates … Read more

Did you enjoy the Olympics? Every four years we get to see the best of the best and their gold medals, but sometimes the best inspiration comes from those who don’t win – or even someone who came in dead last. In 1988, Eddie “The Eagle” Edwards became the first competitor since 1928 to represent … Read more

I’ve seen this time and again. Someone builds a nice little site, or product, or some sort of residual income stream. Then they spend their time tweaking it and trying to increase the income from it. They’re good at SEO and so they tweak and tweak and tweak to make the most money possible from … Read more