It takes a certain amount of discipline and organization to
work for yourself. It is likely you are used to having a
manager or supervisor to whom you are accountable for your
time and for the volume of work that you are able to
produce. This requires a certain amount of efficiency, and
naturally your work needs to be accurate. With you as your
own boss, will you be able to commit to the often long hours
and hard work that is required to run any business?
Also relevant to this is how you will take care of your
survival needs during the period of development where you
are learning and planning. Do you have substantial savings
to cover your expenses for possibly 6 months to a year? Do
you have any source of income, for example from unemployment
insurance or severance pay? Would it be possible to have at
least a part-time job to help you get by while you are
developing your plan for an online business at home?
Credit or loans are definitely not the same as cash. It
makes no sense to go bankrupt trying to earn money. While
working from home on the Internet you can do the necessary
tasks much more inexpensively than with a ‘brick and
mortar’ business, it still helps to have a little
‘operating’ cash, if only to ‘automate’ some of the
necessary tasks such as advertising and marketing. You can
actually learn how to do many of the things yourself for
free and this is key to your success unless you have lots of
money for everything.
However in the beginning, any help that you are able to
afford to give yourself will be a benefit. Because of the
nature of marketing and advertising, it is important to
begin to do these tasks as soon as possible and to
consistently keep them up. If you have any money at all
then it may be helpful to invest in some paid advertising
just to get started. You may want to learn the techniques
as you see them done and figure out how to do them yourself
the next time.
One important thing to understand going in, is what
‘autopilot’ really means to you. It very definitely does
not mean ‘set and forget’. You have to be fully engaged
in promoting any business and commit to a certain number of
hours each day. Autopilot where the Internet is concerned
usually means the website is accessible to prospects 24/7 –
always open – It may mean that the company(s) or product
distributors you represent may handle your sales and
accounting for you.
However it is important to understand that unless you
specifically work with a company that promises to promote
your business for you, that you need to be involved in this
step. In fact it may be your only ‘job’ so it should be
easy enough to focus only on marketing and advertising.
There is much you can learn from the search engines for
free. Just by running a query you will get several links
and as you visit each one, you will start learning what you
need to do and how you can do it.
Most important in this regard is to use the information you
get to take action as soon as possible. Believe that you
can do it. It is really nothing that is very difficult or
requires a university course. It is just basic
communications done on the Internet. Don’t be intimidated
by strange terminology – again, you can just ‘look it up’
in a search engine and you will begin to grow and flourish
in no time!