As the saying goes, ‘There is No Truth, Only Perception’? It may be true in some cases, but in others maybe not. The truth is the truth whether people see it or not.
When you look at something like attitude, for example your attitude about working you may be able to see an example. Do you like to work? If the answer is yes then you probably have a pretty good time working. The busier you are the more you thrive in the environment.
It is likely that you are creative about your work and are always looking for ways that you can improve the process. You are proud when you do things efficiently and accurately. You derive substantial gratification when you have accomplished the successful completion of a project.
On the other hand, if you would rather be doing something else and don’t particularly like to work, that’s ok. We need balance in our lives and we should make time for living the other aspects. It is probable that if you make regular time for you, then the time you spend working will seem less unappealing to you. It is necessary to work, like it or not, and it would be more pleasant, as well as more productive, if we learn to enjoy it. This is much easier to appreciate when you see how enjoyable working at home can be especially when compared to a corporate job.
If money is your only motivation you might need to focus on that. Never elaborate on your financial problems though as it will add more stress and unpleasantness. Think about the things you would like to buy if you had extra money. Imagine yourself having them, like a ‘carrot on a stick’ to keep you going.
It is easier when you like what you are doing just for the sake of doing it. You can enjoy whatever you do. However, even if you are happy, you need to take regular breaks and at least a weekly day off. If you are so tired it will begin to seem like depression, which can hardly be said to be motivating.
More than likely you are starting a home business in your spare time, in addition to a regular full-time job. The dream is likely to be that someday you will work at home full-time and ‘fire your boss’. Be sure that you have proven income potential in your business before you let him go. It can take a while to get things up and rolling and it would be best if you were not feeling pressured.
Your content should have useful information, you don’t want to create a text bookish atmosphere that will bore people. Without sounding academic, there are many ways you can present value — information that people need or at least will enjoy. Just imagine you are writing to a friend so that you can project a warm atmosphere.
Experts on writing teach that if you don’t catch someone’s attention right off that you will lose them – they won’t stick around to read the rest of the article. Hence, you should use exciting words, especially in your subject or title to grab the reader’s attention. You want to attract the reader and then hold their attention. This is sometimes referred to as ’emotional writing’.
Emotional writing can be seen as dramatic or compelling. It is a good idea to do some keyword research and make a ‘swipe file’ with words that are both key to your articles subjects and exciting. In advertising and sales, there are many ways in which this works — using time constraints: ‘this is your last chance’, ‘don’t miss out’. Scarcity: ‘last 5 in stock’ the ‘next 8 callers only’; Excitement: ‘must have’, ‘secret tips’, ‘top of the line’, ‘unbeatable’, ‘latest discovery’, ‘truly great’, ‘the best’, ‘fantastic’, ‘wonderful’, and ‘awesome’.
Especially if you are promoting something technical, but effective in any case, is giving proof of what you say. This would work very effectively for instance if you can quote a study or survey that has been done that will back up your claim, (give them a link); or income testimonials. Quoting statistics is not really very effective unless you provide the source of your statistics or claims. They can help you to create an interesting article.
You shouldn’t necessarily focus your writing on selling unless you are creating a sales page. For the purposes of ‘content’ you always want to keep it purely conversational and interesting. Try to present the information without pushing it.
One last example of how to keep it exciting: describe some condition that needs to be fixed, or a substance that can do something factually. Discreetly at the end add a paragraph describing how your product or service is what they need and include your link. This is easier to use if you are selling a product. For example an article about some human condition like dry skin or dandruff. Then you provide the remedy or solution.
This can apply to home business opportunities, as well. For instance the condition being ‘paycheck is insufficient’, or ‘hate your job?’ Starting a home business can be the solution to either one or both conditions and with just a little creativity you can turn that into a good article!
When we first try something new we anticipate the best results. This idea may be very exciting as success is very attractive to everyone. We are speaking here to the excitement of being a part of something new.
It would be really good if you could maintain that level of excitement as time goes on as it is definitely motivating. You may note though that the level of excitement goes down a little more every day. Particularly if you do not see any results yet (normal for a new business) you may have to force yourself to stay positive.
However we do not need to psych ourselves up so much that it may amount to a fantasy. This could really have the opposite effect than what you would imagine. Since a business is a reality we need to stay realistic about what we can accomplish, at least in the immediate future.
Any business opportunity is going to require various tasks be performed to keep it running and moving forward (gaining momentum). We do not know how much time will be necessary to elapse before we start to see tangible results from our efforts.
One thing is for sure – in this context, ‘what goes around comes around’. If you put forth minimal effort to promote* your business, you are likely to see few if any results. *(Internet advertising and marketing)
In other words, it is not going to work for you just because it is working for somebody else, unless you did exactly what he is doing, with the same frequency and duration.
The quality of your leads and where you may have gotten them is also going to affect everything you do. You should always use leads that have voluntarily opted-in to any web form or email you have used to invite them.
This is called ‘ethical, permission-based’ advertising. Even though it may cause you to do more work and/or spend more money and time, the other side is being derailed due to spam complaints from people who did not request your information. This is a serious legal issue so don’t get so excited that you forget there are rules and regulations!