Everything You Should Know About Alexa.com

March 21, 2020 Howard

Alexa.com is one of the most valuable resources that you can use if you are looking to measure your site’s performance, gauge the competition, and more. However, many people have questions about what Alexa.com is, what it can help you do, and how you can use it.

Alexa.com is a web traffic analysis company that provides access to global web traffic data, global rankings, and more. With Alexa.com, you can gain insight into everything from a website’s strengths, weaknesses, and opportunities based on actual data. Alexa gets its traffic estimates based on its respective global traffic panel which takes a sample of millions of Internet users using one of a variety of different browser extensions [1].

Top Things You Need To Know:

1. They Use A Data Panel

Alexa is able to offer accurate estimates by leveraging its enormous data panel that is acquired through over 25,000 browser extensions. These browser extensions offer data traffic insight that allows Alexa.com to accurately estimate global traffic.

2. How Often Do Rankings Get Updated?

Whenever you are looking to use a source for analytical data, you want to be certain that you are getting both a high level of accuracy and regular updates. With Alexa.com, you are getting analyses with rankings updated daily.

3. Rankings Are Relative

The rankings that you see are relative to your competition.

4. Paid Plans Offer More Information

While Alexa.com doesn’t offer bias towards those with paid accounts, you are going to get exceptional value in the form of enhanced data to analyze. With the paid plans, you are getting a lot more data to work with. You will get access to things like site audits, organic keyword research, competitor keyword matrix, keyword difficulty tools, on-page SEO analyzer, site comparisons, top sites, and more. There are so many different types of data that you can use to make your website much more competitive in the marketplace.

5. Get Accurate Estimation Of Your Competition

Where Alexa’s ranking really shines is the ability to use it to gauge the rest of the market. It is a good way to roughly estimate the traffic levels of your competition which can help you gain a lot of competitive insight and effectively benchmark your own website with it.

6. Does Alexa Rank Really Matter?

While many debates whether or not Alexa.com’s rankings truly matter, having a high ranking site can come with various benefits. For one, you will be able to leverage a high ranking to charge more for advertising or even guest posting. Along with this, you can use the ranking to leverage better guest posting opportunities. That being said, the downside is that you are getting a ranking that is based on the traffic that has browser extensions installed. Not everyone has browser extensions installed and they only calculate the traffic for the domain itself rather than the traffic of the entire site.

Overall, there are plenty of different things to know about Alex.com. It happens to be one of the best tools that you can utilize in your efforts to boost your rankings and to better compete within your respective marketplace. Google Analytics offers better accuracy for data but the depth of data is simply not there. Alexa.com fills in a lot of the gaps which makes it a very effective tool to use as a webmaster.

References:

[1] https://www.alexa.com/about

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3 Ways To Build Trust With Potential Customers

February 13, 2020 Howard

When it comes to selling products and services, building trust is an integral part of the process. There is no way that you can convince someone to spend their hard-earned money if they are unsure of whether or not what they receive will be worth the investment. If you are struggling with building relationships, here are some pointers that will help boost your trust quotient.

Avoid Speaking Negatively About The Competition

One common mistake that business owners make is talking down on others when trying to attract. Your goal should be to focus on how great your products and services are and why your offerings are better than everything else that is available. If you start saying negative things, it will let people know that you are desperate for business and you will begin to lose credibility.

Personalize Your Pitch

No one wants to feel like you only see them as a dollar sign. If you have the same sales pitch for everyone, it shows that you have not honed in to what they customer’s needs are and how you plan to solve them. Adopting a generic approach is a great way to show others that you are not to be trusted.

Be Honest

Yes. It is actually this simple. The main method of gaining trust is letting everyone know that you are an honest individual. For instance, of there is some kind of error with a product you offer, let people know and try your best to offer a solution. Pretending the incident did not happen will only show people that you are not transparent and you do not have any integrity.

It is not easy to gain trust, but it is often hard to maintain once it has been achieved. If you are looking for ways to solidify your relationship with potential customers and increase sales, taking these steps is the best way to about it.

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Sam Walton & Henry Ford: What Can We Learn from These Giants of Industry?

January 20, 2020 Howard

Is the American Dream dead, or is there still opportunity out there for individuals to come from nothing and make their mark on both the United States and on history? Names like Henry Ford and Sam Walton are household names despite being many decades apart and having grown up in different times in history – to the point you could say the United States each knew was like a completely different world! Yet both have stories of coming up without the advantages of others, without the training, education, or backing, and yet they transformed business.

So do these stories still apply? Did these men have traits in common that we can learn from today? The answers might surprise you.

Hard Work Is A Skill
Both Sam Walton and Henry Ford grew up on farms. No matter when in history you grow up there is one truth about farm work: it’s hard. Kids who grow up on farms grow up working and doing chores. They learn to work, to get up early, to do things they don’t want to do, and to give every bit of work all their focus and effort.

Growing up on the farm didn’t give them a leg up – but learning the value of hard work and how to work hard for long hours without clearly seeing results, that matters. That is a skill that would serve both men as they forged ahead in adulthood.

The Process Trumps All
What is Sam Walton’s Wal-Mart and Henry Ford’s Ford Automobiles known for? Both created a process so good that it allowed them to utterly dominate the existing competition. One could even argue that both created a process so good that it became the new model others followed to adjust and survive, and those who didn’t just folded. They didn’t become billionaires by making a goal of being billionaires, but by creating processes that gave them a huge market advantage.

Don’t Buy The Early Hype
Both men enjoyed the finer things in life, but well after they made their fortunes. Early on both were renowned for being humble and thrifty with spending. This not only led to good business practices but it meant they had cash on hand to weather the inevitable early challenges that come with every business growth. Sam Walton was known for driving a classic 1979 pick up truck even as he became a billionaire, sticking with the reliable vehicle that continued to work – so why waste money on a big vehicle purpose when he had what he needed?

There comes a time to enjoy the fruits of your labor, but doing this too early can sink you.

Finding An Edge
Walton focused on bringing high quality business to more rural areas that were often looked over by larger companies, giving him a solid and loyal customer base on the stores expanded and grew. At the time Ford built his factories many workers were paid slave labor wages and forced to work every day of the week. He realized paying them more and giving hem time off let them be wealthy enough to become his customers, and taking care of them created a loyalty that led to harder work, better products, which they would then buy themselves.

Each man found an edge and used an amazing process, hard work, and dedication to exploit it, creating their fortunes and their legacy with these lessons anyone can still use today!

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Everything You Should Know About Alexa.com

Alexa.com is one of the most valuable resources that you can use if you are looking to measure your site’s performance, gauge the competition, and more. However, many people have questions about what Alexa.com is, what it can help you do, and how you can use it.

Top Things You Need To Know:

1. They Use A Data Panel

Alexa is able to offer accurate estimates by leveraging its enormous data panel that is acquired through over 25,000 browser extensions. These browser extensions offer data traffic insight that allows Alexa.com to accurately estimate global traffic.

2. How Often Do Rankings Get Updated?

Whenever you are looking to use a source for analytical data, you want to be certain that you are getting both a high level of accuracy and regular updates. With Alexa.com, you are getting analyses with rankings updated daily.

3. Rankings Are Relative

The rankings that you see are relative to your competition.

4. Paid Plans Offer More Information

5. Get Accurate Estimation Of Your Competition

Where Alexa’s ranking really shines is the ability to use it to gauge the rest of the market. It is a good way to roughly estimate the traffic levels of your competition which can help you gain a lot of competitive insight and effectively benchmark your own website with it.

6. Does Alexa Rank Really Matter?

References:

[1] https://www.alexa.com/about

Like this:

3 Ways To Build Trust With Potential Customers

Avoid Speaking Negatively About The Competition

Personalize Your Pitch

Be Honest

It is not easy to gain trust, but it is often hard to maintain once it has been achieved. If you are looking for ways to solidify your relationship with potential customers and increase sales, taking these steps is the best way to about it.

Like this:

Sam Walton & Henry Ford: What Can We Learn from These Giants of Industry?

So do these stories still apply? Did these men have traits in common that we can learn from today? The answers might surprise you.

Growing up on the farm didn’t give them a leg up – but learning the value of hard work and how to work hard for long hours without clearly seeing results, that matters. That is a skill that would serve both men as they forged ahead in adulthood.

There comes a time to enjoy the fruits of your labor, but doing this too early can sink you.

Each man found an edge and used an amazing process, hard work, and dedication to exploit it, creating their fortunes and their legacy with these lessons anyone can still use today!

Like this:

Affiliate Promotion

Alexa.com is one of the most valuable resources that you can use if you are looking to measure your site’s performance, gauge the competition, and more. However, many people have questions about what Alexa.com is, what it can help you do, and how you can use it.

Top Things You Need To Know:

1. They Use A Data Panel

Alexa is able to offer accurate estimates by leveraging its enormous data panel that is acquired through over 25,000 browser extensions. These browser extensions offer data traffic insight that allows Alexa.com to accurately estimate global traffic.

2. How Often Do Rankings Get Updated?

Whenever you are looking to use a source for analytical data, you want to be certain that you are getting both a high level of accuracy and regular updates. With Alexa.com, you are getting analyses with rankings updated daily.

3. Rankings Are Relative

The rankings that you see are relative to your competition.

4. Paid Plans Offer More Information

5. Get Accurate Estimation Of Your Competition

Where Alexa’s ranking really shines is the ability to use it to gauge the rest of the market. It is a good way to roughly estimate the traffic levels of your competition which can help you gain a lot of competitive insight and effectively benchmark your own website with it.

6. Does Alexa Rank Really Matter?

References:

[1] https://www.alexa.com/about

Share this:

Like this:

Avoid Speaking Negatively About The Competition

Personalize Your Pitch

Be Honest

It is not easy to gain trust, but it is often hard to maintain once it has been achieved. If you are looking for ways to solidify your relationship with potential customers and increase sales, taking these steps is the best way to about it.

Share this:

Like this:

So do these stories still apply? Did these men have traits in common that we can learn from today? The answers might surprise you.

Growing up on the farm didn’t give them a leg up – but learning the value of hard work and how to work hard for long hours without clearly seeing results, that matters. That is a skill that would serve both men as they forged ahead in adulthood.

There comes a time to enjoy the fruits of your labor, but doing this too early can sink you.

Each man found an edge and used an amazing process, hard work, and dedication to exploit it, creating their fortunes and their legacy with these lessons anyone can still use today!

Share this:

Like this:

Affiliate Promotion